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Google Tag Manager Tutorial (15-Minute Quick-Start)
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Nov 282024
Learn how to set up and use Google Tag Manager in this step-by-step Google Tag Manager tutorial! Test your GTM knowledge: https://lovesdata.co/8eC+Q+ We'll guide you through creating your GTM account, installing the container code on your website, and configuring your first tag to send data to Google Analytics 4. Along the way, you'll learn key terminology and best practices to streamline tag management for your marketing and analytics efforts. Stay tuned until the end for a short quiz to test your knowledge! Google Tag Manager is an essential tool for digital marketers and website owners. This GTM tutorial will show you how GTM acts as a powerful layer between your website and the platforms you use, enabling seamless management of tags. Whether you’re using WordPress, Shopify, or another platform, we’ve got tips to make installation easy. By the end of this video, you’ll have the confidence to take full control of your website's tag management. Let’s get started! JUMP TO A TOPIC: 00:00 Introduction 00:43 Create a GTM account and container 03:25 Add GTM to your website 06:08 Add Google Analytics to GTM 09:18 Preview and test your container 12:11 Publish your container 13:04 Next steps YOUR EXTRA RESOURCES: Google Marketing Platform: https://marketingplatform.google.com/... GTM and Squarespace:    • How To Add Google Tag Manager To Squa...   GTM and Shopify:    • Install Google Analytics on Shopify (...   GTM and WooCommerce:    • How To Install Google Analytics On Wo...   GA4 tutorial series:    • Google Analytics Tutorial Series   Consent banner and GTM:    • How To Setup A Consent Banner | GTM, ...   GA4 automatic events: https://www.lovesdata.com/blog/google... Full GTM course (paid): https://www.lovesdata.com/courses/goo... GTM quiz: https://lovesdata.co/8eC+Q+ TOOLS WE USE AND RECOMMEND: ○ Data connector – https://lovesdata.co/oOWkI ○ Cookie banner – https://lovesdata.co/letON ○ Email platform – https://lovesdata.co/zrLd7 ○ Course platform – https://lovesdata.co/2Zzfq #GoogleTagManager #GoogleTagManagerTutorial #GTM #GTMTutorial #DigitalMarketing #TagManagement #GoogleAnalytics #GA4 #WebsiteTracking #AnalyticsTools #MarketingAnalytics #DataTracking #GoogleTagManagerSetup #GTMGuide #TagManagerTips #WebsiteAnalytics #DigitalMarketingTools #MarketingTutorial #LearnGTM #GoogleMarketingPlatform Join our courses: https://www.lovesdata.com/courses Subscribe to our YouTube channel: http://www.youtube.com/subscription_c...

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